Services Marketing: Operation, Management, and Strategy
Services Marketing: Operation, Management, and Strategy
Learn the business language you need to feel confident in taking the first steps toward becoming successful business majors and successful business people with Boone and Kurtz's best-selling CONTEMPORARY BUSINESS...
Contemporary Business Communication and Brief Handbook for Writers and Majoring the Rest of Your Life Package
Student Course Mastery Guide to Accompany Louis E. Boone and David L. Kurtz Principles of Management, 2nd Edition
With new integrated E-Business context throughout the text, it provides a new approach. Another addition is the "Green Business" boxes in every chapter to provide student's with more Green Business information.
PRINCIPLES OF MARKETING by Boone and Kurtz has proven to be the premier principles of marketing text and package since the first edition.
Planning Your Financial Future
Management
This text is an unbound, binder-ready edition. Boone and Kurtz, Contemporary Business 15th Edition delivers solutions at the speed of business.
Lo mismo que las mejores marcas en el mundo de los negocios, Marketing contemporáneo, de Boone y Kurtz, evoluciona, tanto como producto como marca.
The changes to this edition are so significant, that this new edition is more like a new text than just a revision.
This text is an unbound, binder-ready edition. We've listened. Boone/Kurtz, Essentials of Contemporary Business is the flexible, current, and easy-to-use resource that today’s students and teachers want.
This new edition gives students the business language they need to feel confident in taking the first steps toward becoming successful business majors and knowledgeable business people.
Contemporary Marketing Wired
WeÕve listened. Boone/Kurtz, Essentials of Contemporary Business is the flexible, current, and easy-to-use teaching resource youÕve asked for and the inexpensive, concise, readable book todayÕs students want.
Im Contemporary Business
Boone and Kurtz, Contemporary Business 15th Edition delivers solutions at the speed of business.Solutions designed to help you improve critical thinking_from the Boone and Kurtz Student Case Videos to the Weekly Updates news blog_will get ...
Management
This text is an unbound, binder-ready edition. Boone & Kurtz, Contemporary Business, 14th Edition delivers solutions at the speed of business for the Introduction to Business course.