Books written by Roberto Verganti
-
Design-inspired Innovation
In 2005, Johnson & Johnson announced market introduction of its next generation developed by Independence Technology (a J&J Company), Rory Cooper and his HERL research team tested it and concluded that it “is a functional mobility ...
-
Overcrowded: Designing Meaningful Products in a World Awash with Ideas
In this book Roberto Verganti offers a new approach—one that does not set out to solve existing problems but to find breakthrough meaningful experiences.
-
Design Driven Innovation: Changing the Rules of Competition by Radically Innovating What Things Mean
With fascinating examples from leading European and American companies, Verganti shows that for truly breakthrough products and services, we must look beyond customers and users to those he calls "interpreters" - the experts who deeply ...
-
IDeaLs (Innovation and Design as Leadership): Transformation in the Digital Era
Inspired by the actual transformation journeys of multinational companies, IDeaLs explores how re-framing our traditional theories reveals a more integrated approach to engaging people for systemic change.
-
Planned Flexibility: Linking Anticipation and Reaction in Product Development Projects
Planned Flexibility: Linking Anticipation and Reaction in Product Development Projects
-
IDeaLs (Innovation and Design as Leadership): Transformation in the Digital Era
Transformation in the Digital Era Joseph Press, Paola Bellis, Tommaso Buganza, Silvia Magnanini, Daniel Trabucchi, Abraham B. (Rami) Shani, Roberto Verganti, Federico Paolo Zasa ...
-
Order Overplanning with Uncertain Lumpy Demand: A Simplified Theory
Order Overplanning with Uncertain Lumpy Demand: A Simplified Theory
-
Design-Driven innovation. Cambiare le regole della competizione innovando radicalmente il significato dei prodotti e dei servizi
Design-Driven innovation. Cambiare le regole della competizione innovando radicalmente il significato dei prodotti e dei servizi
-
Overcrowded: Il manifesto di un nuovo modo di guardare all'innovazione
Verganti descrive al proposito come hanno operato alcune aziende - Nest Labs, Apple, Yankee Candle, Philips Healthcare e molte altre - che hanno creato business di grande successo grazie a questo approccio.
-
設計力創新(新版)
維甘提(Roberto Verganti). 這些產品都擁有相同的看法:用以替代既有的卡帶或CD隨身聽。雖然這些新產品的功能更有效率、更為強大,但是意義仍沒有改變:讓消費大眾可以在家以外的地方聆聽音樂。 Rio PMP300的廣告中說明「比卡帶要小,沒有任何移動式零件, ...
-
設計力創新
設計力創新
-
Nuovi modelli d'impresa e tecnologie d'integrazione
Nuovi modelli d'impresa e tecnologie d'integrazione
-
La valutazione della ricerca e del trasferimento tecnologico in ambito regionale
La valutazione della ricerca e del trasferimento tecnologico in ambito regionale
-
L'innovazione eco-efficiente. La gestione del sistema ambiente nelle piccole e medie imprese
L'innovazione eco-efficiente. La gestione del sistema ambiente nelle piccole e medie imprese
-
Organizzare le PMI per la crescita. Come sviluppare i più avanzati modelli organizzativi per competere: gestione dei processi, lavoro per...
Organizzare le PMI per la crescita. Come sviluppare i più avanzati modelli organizzativi per competere: gestione dei processi, lavoro per...
-
Overcrowded: Designing Meaningful Products in a World Awash with Ideas
In this book Roberto Verganti offers a new approach—one that does not set out to solve existing problems but to find breakthrough meaningful experiences.
-
Design-driven Innovation: Changing the Rules of Competition by Radically Innovating what Things Mean
Design-driven innovation needs more than external and internal interpreters. It needs executives. It needs their leadership, which they can exert in various ways. Some, for example, tend to be directly involved in managing innovation.
-
Storymaking and Organizational Transformation: How the Co-creation of Narratives Engages People for Innovation and Transformation
How the Co-creation of Narratives Engages People for Innovation and Transformation Tommaso Buganza, Paola Bellis, ... the laboratory on the LEAdership, Design and INnovation of Politecnico di Milano, and scientific director of IDeaLs.
-
Design-Driven innovation. Cambiare le regole della competizione innovando radicalmente il significato dei prodotti e dei servizi
Design-Driven innovation. Cambiare le regole della competizione innovando radicalmente il significato dei prodotti e dei servizi