Books written by Nathalie Nahai
-
Website Branding for Small Businesses: Secret Strategies for Building a Brand, Selling Products Online, and Creating a Lasting Community
How do you make the web work for you? The tools in this book will give you answers to help develop a compelling, influential, and profitable online strategy to catapult your brand to the next level.
-
Webs of Influence: The Psychology of Online Persuasion
In this book The Web Psychologist, Nathalie Nahai, expertly draws from the worlds of psychology, neuroscience and behavioural economics to bring you the latest developments, cutting edge techniques and fascinating insights that will lead to ...
-
Business Unusual: Values, Uncertainty and the Psychology of Brand Resilience
... by Niamh O'Keeffe How to Future by Scott Smith and Madeline Ashby The Infinite Leader by Chris Lewis and Pippa Malmgren Influencers and Revolutionaries by Sean Pillot de Chenecey Beyond Good by Theodora Lau and Bradley Leimer 250.
-
Business Unusual: Values, Uncertainty and the Psychology of Brand Resilience
Explore how your customers and your people demand more than business as usual. This book reveals the psychology behind how we feel about businesses, their communications and their leaders in a digital world.
-
Webs of Influence: The Psychology Of Online Persuasion
In this edition of Webs of Influence, Nathalie Nahai brings together the latest insights from the world of psychology, neuroscience and behavioural economics to explain the underlying dynamics and motivations behind consumer behaviour.