The purpose of this book is to teach foodservice operators what they must know, and do, to attract, train, and retain work teams that allow the operators to reach their financial goals, while at the same time allowing employees the ability ...
This edition features more on green initiatives, expanded discussion of revenue optimization, and an updated Front Office Simulation that helps students learn how to manage a hotel's front office and better understand the complexity of the ...
The book explains the Uniform System of Accounts for Restaurants (USAR), as well as how to read income statements, balance sheets, and statements of cash flows.
Special features of the book include: "This Chapter at Work," an introduction to each chapter's content "Chapter Outlines," to make it easier to find essential information "Hotel Terminology at Work," extensive definitions of important ...
Capturing the wide range of dramatic changes that have gripped the discipline in the last two decades, the book discusses basic marketing information and includes a heavy emphasis on modern forms of digital marketing in the industry.