Books written by Jason I. Miletsky

  • Perspectives on Social Media Marketing

    Describes the impact of social media on marketing strategies, discussing such topics as changes in branding and customer service, integrating social media with traditional marketing, and measuring the success of social media campaigns.

  • Perspectives on Branding

    What makes this book different from other branding books is that there is no author collaboration or sharing of information during the writing process. Neither author was aware of what the other was writing.

  • Principles for Internet Marketing: New Tools and Methods for Web Developers, International Edition

    Principles of Internet Marketing: New Tools and Methods for Web Developers, International Edition helps readers understand the "why" behind the "how" of Web site development.

  • 101 Ways to Successfully Market Yourself

    The advent of user-generated internet content has made it possible for anyone to have his or her voice heard, but it has also made it more difficult to stand out in the crowd and get noticed. 101 Ways to Successfully Market Yourself is ...

  • Custom Principles of Internet Marketing

    Custom Principles of Internet Marketing

  • Digital Publishing to Go

    Provides information on digital publishing covering such topics as color, photography, typography, prepress, and line/vector art

  • Web Photoshop 6 Primer

    Solutions. Now! Finally, the Photoshop 6 book for Web designers without a nanosecond to waste! Don't wade through 1,000 pages of theory and hype: get the right answers, get them now, and get results!

  • Photoshop 6 Primer

    Now!Everything that matters & nothing that doesn't!Quick, real-world answers for every graphics professional!Layer styles, filters, color management, text effects, troubleshooting, Web graphics, cool imagery, and more The Photoshop 6 book ...

  • 网络营销实务: 工具与方法

    本书详细阐述了网络营销的相关概念与核心理念, 并将工具与方法紧密结合, 应用到互联网进行营销实践.每章除了基本概念的阐述以及理论铺排之外, 还穿插了丰富的案, ...

  • Planning, Developing, and Marketing Successful Web Sites

    If you are an E-Commerce entrepreneur, this is the book that you'll want your technical staff to read before creating your Web Site. This book provides future developers and designers...