Books written by Nigel Barker
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Integrated Marketing Communications
The authors and publisher would also like to thank the following contributors and reviewers: □ Dr Sujana Adapa, University of New England □ Terry Grant, Swinburne University □ Dr Wendy Spinks, University of the Sunshine Coast ...
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Integrated Marketing Communications with Student Resource Access 12 Months
'China starts to lose its taste for McDonald's and KFC', Bloomberg News, 4 August 2016, ... For an excellent application of ELM predictions, see Paul W Miniard, Sunil Bhatla, Kenneth R Lord, Peter R Dickson and H Rao Unnava, ...
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Integrated Marketing Communications, Pacific Rim Edition + Strategic Marketing
Integrated Marketing Communications, Pacific Rim Edition + Strategic Marketing
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Integrated Marketing Communications
This 4th edition of Integrated Marketing Communications emphasises digital and interactive marketing, the most dynamic and crucial components to a successful IMC campaign today.
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Margate's Seaside Heritage
Margate has an important place in the story of seaside holidays. It vies with Scarborough, Whitby and Brighton for the title of England's first seaside resort, and it was the first to offer sea-water baths to visitors.
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Advertising + Integrated Marketing Communications, Pacific Rim Edition + Essentials of Marketing Infotrac + Writing Guidelines for Business Students +...
Advertising + Integrated Marketing Communications, Pacific Rim Edition + Essentials of Marketing Infotrac + Writing Guidelines for Business Students +...
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Nigel Barker's Beauty Equation: Revealing a Better and More Beautiful You
Drawing on 20 years of experience in the beauty business and 14 seasons of judging on America’s Next Top Model, photographer Nigel Barker has discovered the formula for revealing inner beauty that will have readers looking great and ...
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Models of Influence: 50 Women Who Reset the Course of Fashion
To complement the text, Barker has personally selected more than one hundred full-color and black-and-white photographs from the archives of the world's top fashion photographers—Richard Avedon, Irving Penn, David Bailey, Francesco ...
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Integrated Marketing Communications
Integrated Marketing Communications