Business strategies from the world's greatest magicians: This book takes everything that three remarkable authors―a corporate strategist, the former acting director of the CIA, and a world-renowned magician―have learned about magic and ...
This book takes everything that three remarkable authors―a corporate strategist, a former acting CIA director, and a world-renowned magician―have learned about magic and packs it into a unique framework that captures the best of this ...
劣勢者的優勢: 運用政治競選策略, 擴大企業版圖的8大致勝之道
本书包括致胜之道,商业竞争与竞选策略和典范篇,化劣势为优势的十大事业典范两篇。具体内容包括:顺应信息革命,采用竞选模式;报告未来愿景,落实成功文化;锁定忠诚顾客 ...
In the Democratic presidential debates that year, Bernard Shaw of CNN began with an incendiary question for Michael Dukakis. “Governor, if Kitty Dukakis were raped and murdered, would you favor an irrevocable death penalty for the ...
Reading this book, you will learn:The Disruptive Periphery Concept and the necessary tools it providesHow to apply a marketing-centric focus to innovationLessons developed from thirty years of real-world global consulting and training ...
How Underdogs Come Out On TopWhat do US Special Ops, Google, George Washington, Starbucks and Oprah Winfrey have in common?They use the insurgent approach of The Underdog Advantage to win.All of these examples live by boldness, imagination ...