Principles of Marketing, Student Value Edition
Sources of power in political processes are often reduced to the dualism of 'hard' and 'soft'.
Marketing an Introduction: Mymarketinglab Student Access Code
Marketing - 2019 Mylab Marketing With Pearson Etext Access Card: An Introduction
Principles of Marketing - 2019 Mylab Marketing With Pearson Etext Access Card
Presenting fundamental marketing information within an innovative customer-value framework, the book helps readers understand how to create value and gain loyal customers.
The 14th Edition reflects the major trends and shifting forces that impact marketing in this digital age of customer value, engagement, and relationships, leaving students with a richer understanding of basic marketing concepts, strategies, ...
Cram101 Textbook Outlines gives all of the outlines, highlights, notes for your textbook with optional online practice tests. Only Cram101 Outlines are Textbook Specific. Cram101 is NOT the Textbook.
With engaging real-world examples and information, Marketing: An Introduction shows readers how customer value—creating it and capturing it—drives every effective marketing strategy.
The 14th Edition reflects the major trends and shifting forces that impact marketing in this digital age of customer value, engagement, and relationships, leaving students with a richer understanding of basic marketing concepts, strategies, ...
This text continues to provide an excellent learning package, explaining how marketing affects the big picture in business and influences specific company divisions; like accounting, information technologies, finance, operations, and human ...
Marketing: An Intro and Study Guide Package
Further, this text focuses on developing the ten essential skills needed for success and gives readers tangible goals to work towards.
Marketing: An Introduction, Sixth Canadian Edition, Loose Leaf Version
In the 1950s the football team won the championship four times in a row, a feat only equalled by Valletta 40 years ... The club was nicknamed the Wanderers, due to one of its orginators' fascination with the then English FA Cup winners, ...
2014 MyMarketingLab with Pearson EText -- Access Card -- for Principles of Marketing
This package contains the following components: -0132167190: Principles of Marketing, Student Value Edition -0132167360: MyMarketingLab with Pearson eText -- Access Card -- for Principles of Marketing
WebCT Standard Access Card
Using an organization and learning design that includes real-world examples and information that help bring marketing to life, the text gives readers everything they need to know about marketing in an effective and engaging total learning ...
Economics for Business 4/E The aim of this text is to make the intriguing subject of economics more accessible and relevant to those studying the subject as part of a business-related degree.