Essentials of Consumer Behavior: Concepts and Applications
- ISBN-10
- 0030419611
- ISBN-13
- 9780030419614
- Series
- Essentials of Consumer Behavior
- Category
- Business & Economics
- Pages
- 650
- Language
- English
- Published
- 1979
- Authors
- Carl E. Block, Kenneth J. Roering
Description
“ Drugstores See a Boon in Eyeglasses , ” Business Week , No. 2521 ( February 13 , 1978 ) , p . 116 . 2. “ Rings on Her Finger , China on Her Table , ” Forbes , Vol . 121 , No. 4 ( February 20 , 1978 ) , p . 76 . 3.
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