The Burger King: Jim McLamore and the Building of an Empire
- ISBN-10
- 0070452555
- ISBN-13
- 9780070452558
- Category
- Chain restaurants
- Language
- English
- Published
- 1998
- Publisher
- McGraw-Hill Companies
- Author
- James W. McLamore
Description
In an intimate autobiography that entrepreneurs and managers will find instructive and inspirational, the founder and former CEO of Burger King looks back on the origins and development of a fast-food empire. Photo insert.
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