Whether the reader is a newcomer starting from scratch on a shoestring budget, or an established business person looking to cash in on the mail-order boom, Julian Simon's definitive book provides A-to-Z coverage of how to plan, execute, & maintain a successful mail-order operation. Step-by-step, Simon shows how to strike it rich in mail order from selecting the right products, to promoting them effectively, to creating ads & copy that sell, & much more. In each information-packed page, the fifth edition reports on today's trends & developments in this fast-changing field, while continuing to offer the expert guidance that has stood the test of time. Readers will learn how to: Use computers, databases, & desktop publishing to simplify & enhance operations; Take advantage of the emerging opportunities in international direct marketing; Benefit from insider advice from the field's biggest success stories thanks to special chapters by David Ogilvy, John Caples, Victor Schwab, & Paul Bringe; Deal with postal incre
A husband and wife team tell how they started with nothing and in 3 years had 2 million. How to start a mail-order business.
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In this revised edition of his 1964 classic, self-made millionaire Cossman details mail-order techniques and opportunities.
Small mail-order companies offer a wonderful opportunity to go into business for oneself because of the low start-up costs. This book demonstrates the complexities invloved and gives tips on where to find the best products and prospects.
Bestselling author and experienced entrepreneur Tyler Hicks reveals how to make a living from home with marketing strategies, resources, and tips.
Making It in Mail Order
Teach fly-fishing tips. Peddle wooden toys you build in your garage. no matter what your skills or interests, no matter where you live, bestselling author "Ty Hicks shows you how you can make a fantastic living by mail-order.
A husband and wife team tell how they started with nothing and in 3 years had 2 million. How to start a mail-order business.
Twenty-Two Costly Mistakes the Beginner Always Makes in Mail Order