Management Information Systems

Management Information Systems
ISBN-10
0071221093
ISBN-13
9780071221092
Series
Management Information Systems
Category
Business
Pages
704
Language
English
Published
2011
Publisher
McGraw-Hill Europe
Authors
James A. O'Brien, George M. Marakas

Description

The benchmark text for the syllabus organised by technology (a week on databases, a week on networks, a week on systems development, etc.) taught from a managerial perspective. O'Brien's Management Information Systems defines technology and then explains how companies use the technology to improve performance. Real world cases finalise the explanation.

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