A unique, inspiring guide to building business strategy from the president of Sequent Learning Network A key element of a successful business strategy is originality, which can only be fueled by creativity and intuition. Many business leaders are taught to develop strategies by analyzing case study after case study of other companies’ already implemented strategies, and using those studies as a framework for developing their own strategic plans. However, in order to develop truly great strategies, business leaders must learn to tap into their own creative process and develop actionable strategies based on their intuition and instincts. Creative Strategy Generation is a step-by-step guide to creating truly original and successful business strategies by tapping into one’s own creative potential. Modeled on Sequent Learning Network’s popular strategy building consultation program, the book uses compelling stories and examples drawn from music composition to show you how to produce your own “strategic masterpieces.”
The Fyre Festival is a perfect example of this where social media influencers were used to sell tick- ets to an event concept rather than the true reality of what was delivered (Richardson, 2017). 5 Posting factually incorrect ...
Creative Strategy Generation: Using Passion and Creativity to Compose Business Strategies That Inspire Action and Growth. New York: McGraw-Hill Education. Carroll, R. 2018. The Bullet Journal Method: Track the Past, Order the Present, ...
In The Innovator’s DNA, authors Jeffrey Dyer, Hal Gregersen, and bestselling author Clayton Christensen (The Innovator’s Dilemma, The Innovator’s Solution, How Will You Measure Your Life?) build on what we know about disruptive ...
Agility complements strategy; it cannot replace it. This book is about reversing course and repositioning strategy in its rightful place as the overarching management system.
I, on the other hand, thought human qualities were carved in stone. You were smart or you weren't, and failure meant you weren't. It was that simple. If you could arrange successes and avoid failures (at all costs), you could stay smart ...
This book explains that vision and how it is being realized.
The fourth edition of this well-known text continues the mission of its predecessors âe" to help teachers link creativity research and theory to the everyday activities of classroom teaching.
... 83, 84, 101, 102, 455, 593 Cannon, Joseph P. 597 Capon, Noel 593 Capraro, Anthony J. 437, 593 Carbone, Lewis P. 53, 591 Carey, Dennis 484, 493, 495, 593 Carpenter, Gregory S. 615, 616 Carpenter, Kenneth M. 616 Carroll, PaulB.
IDEO founder and Stanford d.school creator David Kelley and his brother Tom Kelley, IDEO partner and the author of the bestselling The Art of Innovation, have written a powerful and compelling book on unleashing the creativity that lies ...
Smith, Kenwyn K., and David N. Berg. Paradoxes of Group Life: Understanding Conflict, Paralysis, and Movement in Group Dynamics. San Francisco: Jossey-Bass, 1987. Smith, Wendy K., and Marianne W. Lewis. “Toward a Theory of Paradox: A ...