Taking Sides: Clashing Views on Controversial Issues in Marketing
- ISBN-10
- 0072384492
- ISBN-13
- 9780072384499
- Series
- Taking Sides
- Category
- Business & Economics
- Pages
- 412
- Language
- English
- Published
- 2001
- Publisher
- Dushkin/McGraw-Hill
- Authors
- Barton Macchiette, Abhijit Roy
Description
Provides access to current articles about marketing selected from magazines, newspapers and journals.
Get the book
Other editions
-
- 2005
- 348 pages
- Paperback
- Dushkin/McGraw-Hill
-
- 2001
- 436 pages
- Paperback
- Dushkin/McGraw-Hill
-
- 1994
- 400 pages
- Paperback
- Dushkin/McGraw-Hill
-
- 1992
- 352 pages
- Paperback
- Dushkin/McGraw-Hill
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