A First Look at Communication Theory

A First Look at Communication Theory
ISBN-10
0073385026
ISBN-13
9780073385020
Series
A First Look at Communication Theory
Category
Language Arts & Disciplines / Communication Studies
Pages
486
Language
English
Published
2008-03-18
Publisher
McGraw-Hill Companies,Incorporated
Authors
Emory A. Griffin, Em Griffin

Description

The most widely-used textbook for the communication theory course, A First Look at Communication Theory analyzes the major communication theories at a level that is appropriate for both lower- and upper-level courses. The 32 theories represented in the text reflect a mix of foundational and recent scholarship and strike a balance of scientific and interpretive approaches.

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