Wild’sManagerial Accountingresponds to the market’s request for a book with a balance between large and small business, and one that is contemporary yet succinct and assessable for today’s students. With numerous innovative features, the author focuses on “Three C’s†:
•Clearpresentation of accounting concepts,
•Concisecoverage to help students focus on important material, and
•Cutting-edgetechnology to engage students and improve their chances for success.
The author provides a balance of small and large business examples, integration of new computerized learning tools, superior end-of-chapter materials, and highly engaging pedagogical learning structures. Technology tools such as Homework Manager provide students with further advantages as they learn and apply key accounting concepts and methods.