Marketing Essentials: Student Activity Workbook

ISBN-10
0078451825
ISBN-13
9780078451829
Series
Marketing essentials
Category
Marketing
Pages
344
Language
English
Published
2003
Authors
Grady Kimbrell, Lois Schneider Farese, Carl A. Woloszyk

Other editions

Similar books

  • Marketing Essentials
    By Philip Kotler

    Marketing Essentials

  • Essentials of Marketing
    By Edmund Jerome McCarthy, William D. Perreault

    Essentials of Marketing

  • Marketing Essentials
    By Lois Farese

    Marketing Essentials

  • Digital Marketing Essentials You Always Wanted to Know
    By Vibrant Publishers

    This book will help you understand the principles that boost marketing productivity, including the tools required to create and implement a winning digital marketing strategy.

  • Marketing Essentials
    By Lois Schneider Farese

    Marketing Essentials

  • Digital Marketing Essentials
    By Jeff Larson, Stuart Draper

    Digital Marketing Essentials

  • Marketing Essentials
    By Joseph F. Hair, Charles W. Lamb, Carl D. McDaniel

    This edition's fresh, streamlined design focuses on captivating examples and innovative applications that ensure readers not only understand marketing concepts, but also know how to effectively apply concepts to actual business practices.

  • Marketing Essentials: International case studies
    By Grady Kimbrell, Lois Farese, Carl A. Woloszyk

    Marketing Essentials: International case studies

  • Marketing Essentials
    By Jim Blythe

    Each chapter is packed full of case studies, study tips and activities to test your learning and understanding as you go along. .The coursebooks are the only study guide reviewed and approved by CIM (The Chartered Institute of Marketing).

  • Marketing Essentials, Student Edition
    By McGraw-Hill Education

    An all-new 'magazine feel' gives the book added interest, and it is available online with McGraw-Hill's exclusive Connect and Connect Plus.