Managing Cultural Differences: Effective Strategy and Execution Across Cultures in Global Corporate Alliances
- ISBN-10
- 0080427626
- ISBN-13
- 9780080427621
- Series
- Managing Cultural Differences
- Category
- Business & Economics
- Pages
- 309
- Language
- English
- Published
- 1998
- Publisher
- Emerald Group Pub Limited
- Author
- Piero Morosini
Description
Breakthrough findings and approaches on how to successfully execute global corporate alliances across cultural differences. Based on an innovative 5-year research at The Wharton School, combining academic rigor and the pragmatic insight from recognized industry leaders around the world.
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Other editions
-
- 2017-10-24
- 638 pages
- Ebook
- Routledge
-
- 2011
- 570 pages
- Paperback
- Routledge
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