This best-selling book continues to present a brief no-nonsense approach to the fundamentals of business that spans the range of all functional areas- management, marketing, operations, accounting, information systems, finance, and legal ...
Thomas Russell , Glenn Verrill , and W. Ronald Lane , Kleppner's Advertising Procedure , 11th ed . ( Englewood Cliffs , NJ : Prentice - Hall , 1990 ; also James Engel , Martin Warshaw , and Thomas Kinnear , Promotional Strategy , 6th ed ...
This best-selling text continues to present a brief "no-nonsense" approach to the fundamentals of business which spans the range of all functional areas management, marketing, operations, accounting, information systems, finance, and legal ...
Survival Guide to Business, Third Canadian Edition, Ricky W. Griffin, Ronald J. Ebert, Frederick A. Starke
This new edition continues with the strengths that made the previous editions so successful-comprehensiveness, accuracy, currency, and readability.
This new edition continues with the strengths that made the previous editions so successful–comprehensiveness, accuracy, currency, and readability.
This new edition maintains the strengths that made the first four editions so successful. Logical, well organized, and well respected, Business covers all of the Introduction to Business basics from a management perspective.
Business, Sixth Canadian Edition
In this, the eighth Canadian edition of Business, we continue to emphasize our long-standing principle of “Doing the Basics Best.” Cutting-edge firsts, up-to-date issues that shape today’s business world, and creative pedagogy help ...
Business Essentials, Eighth Canadian Edition, Loose Leaf Version