Electronic Commerce
- ISBN-10
- 0130193224
- ISBN-13
- 9780130193223
- Series
- Electronic Commerce
- Category
- Electronic commerce
- Pages
- 497
- Language
- English
- Published
- 2002
- Author
- Elias M. Awad
Description
Intended for the first course any student will take on e-commerce. The comprehensive coverage of this text provides the latest information in e-commerce to teach students how to build a successful e-business. This text brings students through the entire process of e-commerce from strategic planning to actual fulfillment using a student-friendly writing style to explain the technology of the Internet. Manageable for the undergraduate student, Electronic Commerce provides the technical, operational, and managerial details necessary for student success.
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Other editions
-
- 2004-09-01
- 81 pages
- Paperback
- -
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