Finally, the essential MIS text and technology package that will teach your students how to create competitive firms, manage global corporations, and provide useful and profitable products and services to customers Features: *Companion Web site-www.prenhall.com/laudon. An expanded companion Web site that enhances and reinforces text material in a variety of ways: *New Application software exercises including spreadsheet, database, presentation software, CASE tool, expert system, Web page development, and Internet exercises can be assigned as additional, stand-alone problems to reinforce specific chapter content. *International links to Web sites for companies based all over the world plus additional exercises for users interest in more international material. *Electronic commerce exercises and cases for each chapter help students explore the various Internet business models and electronic commerce capabilities discussed in the text. *New Management Decision Problems provide opportunities for practical group or individual leaning both in and out of the classroom. Students are required to use quantitative data to make decisions based on real management issues such as: *Hardware Ca
Business information systems in your career -- Global e-business and collaboration -- Achieving competitive advantage with information systems -- Ethical and social issues in information systems -- It infrastructure : hardware and software ...
Exceptionally practical in approach, this volume prepares readers for the constantly changing demands of using information systems as managers in today's fast-paced organizations. It relates MIS to management, the organization...
This text prepares students for the constantly changing demands of using information systems as managers in today's fast-paced organizations first by relating MIS to management, the organization and technology, focusing...
In addition to the core text, this edition includes a Video Case Package consisting of 28 video case studies and 10 instructional videos to illustrate business uses of information systems, explain new technologies, and explore concepts.
Pitkow , James , Hinrich Schutze , Todd Cass , Rob Cooley , Don Turnbull , Andy Edmonds , Eytan Adar y Thomas Breuel . “ Personalized Search ” , Communications of the ACM ... Badler , Norman I. , Martha S. Palmer y Rama Bindiganavale .
Also Available with MyMISLabTM This title is also available with MyMISLab, an online homework, tutorial, and assessment program designed to work with this text to engage students and improve results.
The ninth edition focuses on currency and cutting-edge topics.
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Essentials of Management Information Systems: Managing the Digital Firm
For introductory undergraduate courses in Information Systems taught in MIS, IS, CIS, Business and Management departments. This brief text is ideal for courses on quarter systems and those that combine...