This book presents a collection of current stories culminated into cases from the real world experiences of industry practitioners.
Students and practitioners can step inside each transaction and through careful analysis, carve out the pertinent issues and draw their own conclusions as to the worthiness of the transaction.
... and ensures that groups are comparable , for the purposes of statistical inference , immediately after randomization . ... Moreover , a pharmacologically inert placebo can readily be incorporated into such a study .
A Case Book on Danish Multinational Corporations in China and India Michael Wendelboe Hansen, Marcus M. Larsen, ... Jakob Lyngsø Andersen Legal - Johannes E. Hansen Communications & Investor Relations - Pernille Frlis Andersen Lean - Bo ...
Offers humorous lessons of good marketing practices gleaned from such costly product failures as rabbit jerky, Crystal Pepsi, and Crackerjack breakfast cereal
organizational capabilities can be put into four work buckets: ( 1 ) the work that creates a distinctive competitive advantage; (2) the work that supports and facilitates the business's competitive advantage activities; ...
Bogen beskriver en samfundsudvikling, hvor oplevelsesøkonomi er et symptom og et udtryk for denne udvikling
This work on the retailing firm is written from the perspective of senior management
If you're wondering about the future of Sales & Operations Planning, it's here already - and you can learn about it inside this book.
The book is targeted at bachelor, master and MBA students in management studies with focus on organization, communication and competence.
This 6th edition continues to study examples of public relations by following the author's philosophy that great PR comes from the interactive participation among sources and receivers of information.