Strategic Management and Business Policy

Strategic Management and Business Policy
ISBN-10
0131225510
ISBN-13
9780131225510
Series
Strategic Management and Business Policy
Category
Planification stratégique
Pages
867
Language
English
Published
2004
Publisher
Prentice Hall
Authors
Thomas L. Wheelen, J. David Hunger

Description

For senior-level and introductory graduate-level courses in Strategic Management and Business Policy. This comprehensive text offers a look into new and traditional strategic management topics.

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