Production for Graphic Designers
- ISBN-10
- 013194049X
- ISBN-13
- 9780131940499
- Pages
- 272
- Language
- English
- Published
- 2005
- Publisher
- Prentice Hall
- Author
- Alan Pipes
Description
For courses in graphic design, communication design, typography, printing, print technology, and web design.
Now in its fourth edition, this text covers the most up-to-date technological advances in graphics and print production, fully explaining all the standard prepress and printing processes, including detailed coverage of the latest digital direct-to-plate offset and small-run on-demand color printing. Production for Graphic Designers gives clear and concisely written advice on preparing artwork for printers, examines the creative potential of typography in a digital environment, and provides comprehensive coverage of working with illustrations, layout and proofing in both computerized and conventional workflows.
