Rethinking Marketing: The Entrepreneurial Imperative

Rethinking Marketing: The Entrepreneurial Imperative
ISBN-10
0132393891
ISBN-13
9780132393898
Series
Rethinking Marketing
Category
Marketing
Pages
352
Language
English
Published
2009
Publisher
Prentice Hall
Authors
Leyland F. Pitt, Michael H. Morris, Minet Schindehutte

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