Selling Today: Partnering to Create Value

Selling Today: Partnering to Create Value
ISBN-10
013257019X
ISBN-13
9780132570190
Series
Selling Today
Category
Sales
Pages
544
Language
English
Published
2011
Authors
Barry L. Reece, Gerald L. Manning, Michael Ahearne

Description

This text covers up-to-date academic topics and application materials, providing students with everything they need to understand and apply selling techniques. Hundreds of articles and resources have been reviewed and updated to reflect the latest research and trends.

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