Retail Buying

Retail Buying
ISBN-10
0133003434
ISBN-13
9780133003437
Series
Retail Buying
Category
Education
Pages
384
Language
English
Published
2012-01-25
Publisher
Pearson Higher Ed
Authors
Jay Diamond Professor Emeritus, Gerald Pintel Professor Emeritus

Description

This is the eBook of the printed book and may not include any media, website access codes, or print supplements that may come packaged with the bound book. Retail Buying, Ninth Edition, is known for its clear depiction of retail buying, reflecting what buyers face every day in their pursuit of excellence. Focusing on the changes in today’s market, the book addresses topics such as diverse ethnicities and the nuances of purchasing abroad. Contemporary market considerations are highlighted throughout, including chapters on buying for discount operations, using the Internet for product procurement, and methods of analyzing customer demand. With a host of end-of-chapter materials and visual aids, this book will effectively prepare you for your role as a professional retail buyer.

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