Strategic Management: A Competitive Advantage Approach

Strategic Management: A Competitive Advantage Approach
ISBN-10
0133058654
ISBN-13
9780133058659
Series
Strategic Management
Category
Strategic planning
Language
English
Published
2012
Publisher
Prentice Hall
Author
Fred R. David

Description

ALERT: Before you purchase, check with your instructor or review your course syllabus to ensure that you select the correct ISBN. Several versions of Pearson's MyLab & Mastering products exist for each title, including customized versions for individual schools, and registrations are not transferable. In addition, you may need a CourseID, provided by your instructor, to register for and use Pearson's MyLab & Mastering products. Packages Access codes for Pearson's MyLab & Mastering products may not be included when purchasing or renting from companies other than Pearson; check with the seller before completing your purchase. Used or rental books If you rent or purchase a used book with an access code, the access code may have been redeemed previously and you may have to purchase a new access code. Access codes Access codes that are purchased from sellers other than Pearson carry a higher risk of being either the wrong ISBN or a previously redeemed code. Check with the seller prior to purchase. -- &l> In today's economy, gaining and sustaining a competitive advantage is harder than ever. Strategic Management captures the complexity of the current business environment and delivers the latest skills and concepts with unrivaled clarity, helping students develop their own cutting-edge strategy through skill-developing exercises. The fourteenth edition explores the current global recession and shows how it has affected the business environment, providing up-to-date coverage in every chapter. 0133058654 / 9780133058659 Strategic Management: A Competitive Advantage Approach, Concepts Plus NEW MyManagementLab with Pearson eText -- Access Card Package Package consists of: 0132666278 / 9780132666275 NEW MyManagementLab with Pearson eText -- Access Card -- for Strategic Management: A Competitive Advantage Approach 0132666219 / 9780132666213 Strategic Management: A Competitive Advantage Approach, Concepts

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