Strategic Management in Action

Strategic Management in Action
ISBN-10
0133080463
ISBN-13
9780133080469
Series
Strategic Management in Action
Category
Business & Economics
Pages
288
Language
English
Published
2012-08-01
Publisher
Pearson Educacion
Author
Mary Coulter

Description

Strategic Management in Action presents current strategic management theories and practice in an engaging and easy-to-read format. Coulter effectively blends theory with plenty of opportunity to practice throughout the text, providing readers with the ideologies, ethical dilemmas, and unique strategies of today's real managers and organizations in action.

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