Visual Data Storytelling with Tableau

Visual Data Storytelling with Tableau
ISBN-10
0134712838
ISBN-13
9780134712833
Category
Computers
Pages
272
Language
English
Published
2018-05-10
Publisher
Addison-Wesley Professional
Author
Lindy Ryan

Description

The modules in this book will go beyond the dashboard to communicate business-relevant implications of data analyses using the analytic, visualisation, and storytelling capabilities of Tableau, the most popular visualisation software in use by businesses world today. Each chapter will split focus between discussing key components of design practice and data visualisation and introducing a format for representing information with step-by-step guides for using Tableau. By the end of this book, readers will not only understand how data stories differ from traditional storytelling and how to purposefully craft a compelling data story, but also how to employ the horsepower of Tableau to structure data analysis projects so that they can effectively analyse, visualise, and communicate insights in a way that is meaningful for stakeholders across a variety of communication mediums.

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