Entrepreneurship: Launching New Ventures, 3e, introduces readers to the process of entrepreneurial success and shows them how to be effective every step of the way.
Introduction to Entrepreneurship; Recognizing Opportunities and Generating Ideas; Feasibility Analysis; Writing a Business Plan; Industry and Competitor Analysis; Developing an Effective Business Model; Preparing the Proper Ethical and Legal Foundation; Assessing a New Venture's Financial Strength and Viability; Building a New Venture Team; Getting Financing or Funding; Unique Marketing Issues; The Importance of Intellectual Property; Preparing for and Evaluating the Challenges of Growth; Strategies for Firm Growth; Franchising
For readers interested in starting an entrepreneurial venture in today's market.
This Book Presents A Lucid Treatment Of A Wide Range Of Issues Involved In The Development Of Entrepreneurship.
Entrepreneurship: A Global Perspective is suitable for both final year undergraduate and postgraduate courses in enterprise.
For example , Butler and Herring ( 1991 ) examined 7542 respondents to the General Social Survey from 1983 to 1987 to determine which members of American society were self employed . They found strong evidence of cultural differences in ...
This book, Entrepreneurship: Strategies and Policies, introduces the various strategic actors, their power relations, and interactions and social ties, and shows you how they are connected to entrepreneurship policies.
Gatewood, E.J., K.G. Shaver and W.B. Gartner (1995), 'A longitudinal study of cognitive factors influencing start-up ... Proceedings of the 12th Annual Entrepreneurship Research Conference, Frontiers of Entrepreneurship Research 1995, ...
Thought of the perfect business idea but unsure how to start a company? Achieve your goal of entrepreneurship with this no-nonsense business guide as your partner Today's business marketplace...
This groundbreaking textbook differs from its competitors by placing an emphasis both on the core processes and practices of entrepreneurship, as well as demonstrating the impact of complex, local environments in shaping processes of ...
Activity What are the moral, social and legal norms that underpin the distribution of rewards implied by the above dialogue? Discuss these norms without making prior judgements about the moral virtues or lack of them in current ...
Not everyone has it in oneself to be an entrepreneur. The majority of start-ups worldwide need to declare bankruptcy after a short time. The art here is to assure the survival of the business and to guarantee its expanding.
Drawing on methodologies from the design field, the book will help students of entrepreneurship fill in the missing piece that transforms opportunity recognition into a viable business concept.