Quantitative Research Methods for Communication: A Hands-On Approach

Quantitative Research Methods for Communication: A Hands-On Approach
ISBN-10
019045640X
ISBN-13
9780190456405
Pages
608
Language
English
Published
2015-11
Authors
James C. McCroskey, Jason S. Wrench, Candice Thomas-Maddox

Description

Quantitative Research Methods for Communication: A Hands-On Approach, Third Edition, is a comprehensive and engaging guide to quantitative research. Drawing on their extensive research and teaching experience, the authors encourage students to take an active, hands-on role in the learning process. After giving students the tools they need to locate, conduct, collect, and present their research, the text provides them with the opportunity to immediately apply these skills in research scenarios.

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