As late as the 1980s, breast cancer was a stigmatized disease, so much so that local reporters avoided using the word "breast" in their stories and early breast cancer organizations steered clear of it in their names. But activists with business backgrounds began to partner with corporations for sponsored runs and cause-marketing products, from which a portion of the proceeds would benefit breast cancer research. Branding breast cancer as "pink"--hopeful, positive, uncontroversial--on the products Americans see every day, these activists and corporations generated a pervasive understanding of breast cancer that is widely shared by the public and embraced by policymakers. Clearly, they have been successful: today, more Americans know that the pink ribbon is the symbol of breast cancer than know the name of the vice president. Hiding Politics in Plain Sight examines the costs of employing market mechanisms--especially cause marketing--as a strategy for change. Patricia Strach suggests that market mechanisms do more than raise awareness of issues or money to support charities: they also affect politics. She shows that market mechanisms, like corporate-sponsored walks or cause-marketing, shift issue definition away from the contentious processes in the political sphere to the market, where advertising campaigns portray complex issues along a single dimension with a simple solution: breast cancer research will find a cure and Americans can participate easily by purchasing specially-marked products. This market competition privileges even more specialized actors with connections to business. As well, cooperative market activism fundamentally alters the public sphere by importing processes, values, and biases of market-based action into politics. Market activism does not just bring social concerns into market transactions, it also brings market biases into public policymaking, which is inherently undemocratic. As a result, industry and key activists work cooperatively rather than contentiously, and they define issues as consensual rather than controversial, essentially hiding politics in plain sight.
WINNER OF THE TEXAS BOOK AWARD • LONGLISTED FOR THE PEN/JACQUELINE BOGRAD WELD AWARD • “[An] extensive, engaging new biography . . . in the Caro mold . . .
A departure in theme and setting, Hiding in Plain Sight is a profound exploration of the tensions between liberty and obligation, the ways in which gender and sexual orientation define us, and the unintended consequences of the secrets we ...
Hiding in Plain Sight tells the story of the global effort to apprehend the world’s most wanted fugitives.
... Pamela Lehman, Kate Linnenberg, Anna Love, Candice Lowe, Clarence Lu, Hannah MacIntyre, Sarah MacIntyre, Gale Miller, Phyllis Pearson Minton, Marque Miringoff, Omar Nagi, Margaret Nelson, Misti Patton, Barbara Ray, Margaret Roberts, ...
The story of Donald Trump’s rise to power is the story of a buried American history – buried because people in power liked it that way. It was visible without being seen, influential without being named, ubiquitous without being overt.
This volume makes use of a wealth of sources to relate these women's choices.
This is a must-read for any Latter-day Saint who wants to outsmart the enemy and win the war against Satan.
This detailed, practical guide changes that–whether your goal is to add an extra level of security to business or government communications or to detect and counter steganography when it’s used by criminals or terrorists.
Passionate pieces that repeatedly assail the inability of many to empathize and to humanize." — Kirkus In 2015, Sarah Kendzior collected the essays she reported for Al Jazeera and published them as The View from Flyover Country, which ...
Hiding In Plain Sight - My Life and Adventures Protecting Celebrities is the true story of how a boy with a firm purpose behind his dreams, overcame personal obstacles, challenges, sacrifices, and injuries to forge a life dedicated to ...