Berkshire Encyclopedia of World Sport
- ISBN-10
- 0190622695
- ISBN-13
- 9780190622695
- Series
- Berkshire Encyclopedia of World Sport
- Category
- Sports
- Language
- English
- Published
- 2013
- Authors
- Gertrud Pfister, David, PFISTER LEVINSON
Description
This work provides comprehensive coverage of the culture, history, and business of sports around the world. The third edition brings the study of sports into the 21st century by integrating Berkshire's past work on women's sports and extreme sports into a complete sporting library. It includes over 300 updated and new articles on sports management and marketing, branding, sponsorship, sporting goods, and technology.
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