Quantitative Research Methods for Communication: A Hands-On Approach

Quantitative Research Methods for Communication: A Hands-On Approach
ISBN-10
0190861061
ISBN-13
9780190861063
Category
Communication
Pages
672
Language
English
Published
2018-11
Publisher
Oxford University Press, USA
Author
Jason S. Wrench

Description

Quantitative Research Methods for Communication: A Hands-On Approach is a comprehensive and engaging guide to quantitative research. Drawing on their extensive research and teaching experience in the field of communication, authors Jason S. Wrench, Candice Thomas-Maddox, Virginia Peck Richmond, and James C. McCroskey encourage students to take an active, hands-on role in the learning process. After giving students the tools they need to locate, conduct, collect, andpresent their research, the text provides them with the opportunity to immediately apply these skills in research scenarios.

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