Choice Matters: How Healthcare Consumers Make Decisions (and Why Clinicians and Managers Should Care)

Choice Matters: How Healthcare Consumers Make Decisions (and Why Clinicians and Managers Should Care)
ISBN-10
0190886137
ISBN-13
9780190886134
Series
Choice Matters
Category
Business & Economics
Pages
251
Language
English
Published
2018
Publisher
Oxford University Press
Authors
John A. Quelch, Gordon Moore, Emily Boudreau

Description

"Choice Matters is the healthcare sector's guide to understanding and delivering the brand of consumer-centered care that is an imperative for the Zocdoc age. Drawing on the authors' diverse backgrounds in medicine, business, and public policy, this practically-oriented resource offers an on-the-ground introduction for clinicians and managers to better understand the differences between healthcare and other consumer-driven markets, what factors are most important for consumers in seeking care providers, how consumers make decisions about healthcare, the system-wide effects of increased consumer choice in healthcare, [and] the important distinction between patients and consumers"--

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