The Oxford Handbook of Luxury Business
- ISBN-10
- 0190932228
- ISBN-13
- 9780190932220
- Category
- Business & Economics
- Pages
- 672
- Language
- English
- Published
- 2022-01-25
- Publisher
- Oxford University Press
- Authors
- Véronique Pouillard, Joanne Roberts, Pierre-Yves Donzé
Description
This innovative volume brings together contributions from leading experts in the study of luxury to present the full range of perspectives on luxury business, from a variety of social science approaches. Topics include conceptual foundations and the evolution of the luxury industry; the production of luxury goods; luxury branding and marketing; distributing luxury; globalization and markets; and issues of morality, inequality, and environmental sustainability. The Oxford Handbook of Luxury Business is a necessary resource for all students and researchers of the field as well as for forward-thinking industry professionals.
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