Strategic Management: Theory and Application

Strategic Management: Theory and Application
ISBN-10
0199216460
ISBN-13
9780199216468
Series
Strategic Management
Category
Business & Economics
Pages
822
Language
English
Published
2008
Publisher
Oxford University Press
Authors
Adrian Haberberg, Alison Rieple

Description

This student-focused text provides an emphasis on skills development. Packed with real-life examples of what can go wrong with even the most well-conceived strategies, there is a focus on realism throughout. With a highly accessible writing style, this text it is an invaluable learning tool for all students in this area.

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