The Candidate: What it Takes to Win - and Hold - the White House
- ISBN-10
- 0199939411
- ISBN-13
- 9780199939411
- Series
- The Candidate
- Category
- History
- Pages
- 360
- Language
- English
- Published
- 2012-05-01
- Publisher
- Oxford University Press
- Author
- Samuel L. Popkin
Description
There are two winners in every presidential election campaign: The inevitable winner when it begins--such as Rudy Giuliani or Hillary Clinton in 2008--and the inevitable victor after it ends. In The Candidate, Samuel Popkin explains the difference between them. While plenty of political insiders have written about specific campaigns, only Popkin--drawing on a lifetime of presidential campaign experience and extensive research--analyzes what it takes to win the next campaign. The road to the White House is littered with geniuses of campaigns past. Why doesn't practice make perfect? Why is experience such a poor teacher? Why are the same mistakes replayed again and again? Based on detailed analyses of the winners--and losers--of the last 60 years of presidential campaigns, Popkin explains how challengers get to the White House, how incumbents stay there for a second term, and how successors hold power for their party. He looks in particular at three campaigns--George H.W. Bush's muddled campaign for reelection in 1992, Al Gore's flawed campaign for the presidency in 2000, and Hillary Clinton's mismanaged effort to win the nomination in 2008--and uncovers the lessons that Ronald Reagan can teach future candidates about teamwork. Throughout, Popkin illuminates the intricacies of presidential campaigns--the small details and the big picture, the surprising mistakes and the predictable miscues--in a riveting account of what goes on inside a campaign and what makes one succeed while another fails. As Popkin shows, a vision for the future and the audacity to run are only the first steps in a candidate's run for office. To truly survive the most grueling show on earth, presidential hopefuls have to understand the critical factors that Popkin reveals in The Candidate. In the wake of the 2012 election, Popkin's analysis looks remarkably prescient. Obama ran a strong incumbent-oriented campaign but made typical incumbent mistakes, as evidenced by his weak performance in the first debate. The Romney campaign correctly put power in the hands of a strong campaign manager, but it couldn't overcome the weaknesses of the candidate.
Get the book
Other editions
-
- 2012-03-15
- 272 pages
- Ebook
- Oxford University Press
-
- 2018-01-30
- 390 pages
- Paperback
- OR Books
Similar books
-
The Enduring Vision: A History of the American People
By Paul S. Boyer, Clifford E. Clark, Karen HalttunenBy her own account, Peggy O'Neale Timberlake was “frivolous, wayward, [and] passionate.” While still married to a naval oflicer away on duty ...
-
The Enduring Vision: A History of the American People, Volume I
By Paul S. Boyer, Clifford E. Clark, Karen Halttunen... had married the widowed daughter of a Washington tavern keeper. By her own account, Peggy O'Neale Timberlake was “frivolous, wayward, [and] passionate.
-
Rice University: One Hundred Years in Pictures
By Karen Hess Rogers, Lee Pecht, Alan Harris Bath... Bill, Kennedy, Jacqueline, Kennedy, John F., Kidd, Albert and Elizabeth, Kieran Timberlake (architects), Kilpatrick, John, Kirkland, William, Kissinger, ...
-
Cengage Advantage Series: The Enduring Vision
By Paul S. Boyer, Clifford E. Clark, Karen Halttunen... 195–196, 361; abolishing of, 257 Ticonderoga fort, 157, 169 Tilden, Samuel J., 524 Timberlake, Peggy O'Neale, 301 Timbuktu, Mali, Sankore Mosque in, ...
-
The Enduring Vision: A History of the American People, Volume 1
By Paul S. Boyer, Clifford E. Clark, Karen HalttunenBy her own account, Peggy O'Neale Timberlake was “frivolous, wayward, [and] passionate.” While still married to a naval officer away on duty, ...
-
The Cherokee Struggle to Maintain Identity in the 17th and 18th Centuries
By Jr., William R. ReynoldsTimberlake, p. 8 (9–10). 2. Timberlake, p. 36 (70). 3. Hoig, p. 45; Kelly, p. 22; Timberlake, p. 37 (72–73). 4. Alderman, p. 6; Timberlake, p.
-
Prehistoric Copper Mining in Europe, 5500-500 BC
By William O'BrienTimberlake, S. 2002. 'Ancient prospection for metals and modern prospection for ancient mines: the evidence for Bronze Age mining within the British Isles', ...
-
The Sixties in the News: How an Era Unfolded in American Newspapers, 1959-1973
By William J. Ryczekhadn't known Timberlake until the two moved in together. Kathy had worked at a series of jobs, including electronics assembler and a dancer in a bar, ...
-
A Borderland Confederate
By William Lyne WilsonTerrill, Philip, killed Thompson, William S. Timberlake, George, wounded. Timberlake, Harry. Timberlake, J. H., wounded. Timberlake, J. L., wounded.
-
Golf in Columbus at Wyandot Country Club: A Lost Donald Ross Classic
By William R. CaseAs the caretaker of the clubhouse, Timberlake was furnished living quarters on the second floor. Around 8:00 p.m., he descended into the basement for the ...