Professional Selling
- ISBN-10
- 0205141390
- ISBN-13
- 9780205141395
- Series
- Professional Selling
- Category
- Business & Economics
- Pages
- 427
- Language
- English
- Published
- 1993
- Publisher
- Allyn & Bacon
- Authors
- Ben M. Enis, Lawrence B. Chonko
Description
Focuses on the development of communications skills, presenting the basics of how to design informative, persuasive and ethical verbal communications in a sales context. A range of topics that are applicable to the selling and communication process are covered.
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Other editions
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- 2018-06-14
- 184 pages
- Ebook
- Dog Ear Publishing
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