Designing Visual Language: Strategies for Professional Communicators

Designing Visual Language: Strategies for Professional Communicators
ISBN-10
0205200222
ISBN-13
9780205200221
Category
Reference / Writing Skills
Pages
455
Language
English
Published
1998
Publisher
Allyn and Bacon
Authors
Charles Kostelnick, David Donovan Roberts

Description

More often workplace writing and document design takes a backseat in a company's mission/product. This book offers strategies and tools for document design of ALL types.Readers will extend to visual design the approach they assimilate in their writing and editing. It focuses on the kinds of situations and practical documents that employees encounter daily, with a special focus on audience, purpose, and context of the message. Topics include: perception and design; visual analysis; extra-textual design; pictures, and more.Writers and editors who design documents. Part of the Allyn & Bacon Series in Technical Writing, edited by Sam Dragga, Texas Tech University.

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