This book offers an accessible and engaging introduction to the business environment, covering the economic, political, social, legal, cultural, technological and financial dimensions to provide a comprehensive overview of the global environment within which businesses operate.
Considers international business as a multifaceted, global activity rather than as the exploitation of markets by a single country, usually the USA. Chapters include extracts from popular business analyses to...
Taking a broad international perspective, the book illustrates how demography affects underlying conditions in nations, presenting the risks and opportunities for businesses as well as a set of concrete obligations they owe to the nations ...
This approach enables readers to assess global business opportunities and risks in a comprehensive and integral manner. We also have made important modifications in terms of content organization of this book, as described below.
B., 112, 114, 136 Jenkins, B., 88, 93 Johnson, J., 122, 136 Kaden, Lewis, 53 Kaikati, J., 50, 54 Kanter, R., 88, 93 Karakolev, T., 192, 198 Kartajaya, H., 178 Katzner, D. W., 178 Kauser, S., 15, 26 Keim, G.,60, 73 Kennedy, R, ...
The new edition of this bestselling textbook provides a comprehensive introduction to the business environment, coherently integrating cross-disciplinary topics from sociology, politics and economics.
This new text, designed for introductory level business environment courses, offers the most comprehensive and the most international coverage of the subject especially on the changing global and technological environments.
It incorporates the new challenges emanating from Covid-19 outbreak and also other enablers shaping up the business environment. This new edition brings forth a contemporary and pragmatic appeal to the learners.
Andrew Harrison has expertly authored this engaging text on the business environment, offering theoretical rigour, along with a truly global focus, and an understanding of the economic dimensions of the subject.
AXA operates primarily in Europe, North America, Asia Pacific but also in the Middle east, Africa, and Latin America. It has grown organically and through merger and acquisition. For example, in 2006 AXA acquired the Winterthur Group (a ...
Featuring research on topics such as human resource strategies, social responsibility, and psychological capital, this book is ideally designed for managers, business leaders, and researchers seeking coverage on multicultural intelligence ...