Marketing Research: Text and Cases
- ISBN-10
- 0256068135
- ISBN-13
- 9780256068139
- Series
- Marketing Research
- Category
- Business & Economics
- Pages
- 816
- Language
- English
- Published
- 1989-01-01
- Publisher
- McGraw-Hill/Irwin
- Authors
- Harper W. Boyd, Ralph L. Westfall, Stanley F. Stasch
Get the book
Other editions
-
- 2023-11-01
- 256 pages
- Ebook
- Thakur Publication Private Limited
-
- 2022-02-02
- 360 pages
- Paperback
- Independently Published
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