Includes glossary & index.
Understanding Business
UNDERSTANDING BUSINESS: The Core
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This is the only author-team on the market that carefully review each and every resource to ensure cohesion.
From a small market stall to the biggest worldwide companies, no business will hold any secret for readers of this book.
The experienced author team, alongside the long-tenured McGraw Hill product team have created a market-leading product that meets the needs of nearly all classrooms, no matter the size, teaching modality or learning objectives.
Written in a clear and engaging tone, this book covers the essential topics in a thorough but reader-friendly manner and includes plenty of real-world examples that bring business and legal concepts to life.
Taking a systems perspective, this book enables the student to make sense of business behaviour by demonstrating how interrelated business processes determine the success of an organisation.
Using an applied approach, this text helps students understand why and how business ethics really do matter!
Snowball. Sampling. A cohort is a group of people who share a particular feature. Sometimes the members of a cohort are difficult to find and recruit for research. The members of the cohort may wish to remain anonymous, or there is no ...