Essentials of Marketing

ISBN-10: 0256097585
ISBN-13: 9780256097580
Series: Essentials of Marketing
Language: English
Published: 1990-01-01
Publisher: Irwin Professional Publishing
Author: McCarthy

Get the book

Search the book

Search the book

Other editions

Essentials of Marketing: A Global-managerial Approach
- 1994
- 552 pages
- Paperback
- Irwin Professional Publishing
Essentials of Marketing: Theory and Practice for a Marketing Career
- 2022-09-01
- 470 pages
- Ebook
- Taylor & Francis
Essentials of Marketing
- 2019-03-13
- 383 pages
- Paperback
- Pearson Higher Ed
Essentials of Marketing
- 2019
- 383 pages
- Paperback
- Pearson UK