Services Management: An Integrated Approach

Services Management: An Integrated Approach
ISBN-10
027367353X
ISBN-13
9780273673538
Category
Business & Economics
Pages
564
Language
English
Published
2003
Publisher
Pearson Education
Authors
Bart van Looy, Paul Gemmel, Roland Dierdonck

Description

After looking at the specific nature of services and the peculiarities of managing services, the three sides of service management are discussed extensively in this book. Concepts and frameworks are followed by case studies and examples.

Similar books