Full of tips, examples and exercises that will transform your writing from the same old same old into something that’ll mark you out from the crowd. Get the confidence and creativity to take your business writing from something that does the job into something that’s brilliant. Brilliant outcomes Produce business writing people actually want to read Persuade and inspire people, sell more, or get that job Get a distinctive, powerful and engaging writing voice
“Jack Appleman's writing methods have helped my business with email composition. They are concise and effective—converting ... It's a brilliant must-read for business writers at every level.” —Patrick Ford Worldwide Vice Chairman and ...
Your definitive guide to writing the perfect cover letter James Innes ... 2nd edition, Harlow: Pearson Edenborough, R. (2009) Brilliant Psychometric Tests, Harlow: Prentice Hall Business Fagan, A. (2011) Brilliant Job Hunting, ...
With new and updated chapters, the second edition of this book will show you how to become a brilliant networker.
This book will help you: • Push past writer’s block • Grab—and keep—readers’ attention • Earn credibility with tough audiences • Trim the fat from your writing • Strike the right tone • Brush up on grammar, punctuation, ...
In Point Made, Ross Guberman uses the work of great advocates as the basis of a valuable, step-by-step brief-writing and motion-writing strategy for practitioners.
Open the book and find: Exactly where your writing talents lie Why you need to be a good reader to become a good writer What turns words on a page into sparkling conversation Ways to weave character, plot and structure together All the ...
A guide to sucessful business writing offers a ten-step way to improve communications describing how to organize material, construct clear sentences, choose the right tone, and edit and refine writing.
It is easy to slip into negative conversation at the best of times - how often, for example, do team meetings feel like endless problem-solving discussions? ... At the time of writing it looks as though the global economic challenges ...
The Revised and Updated 3rd edition of the clear, practical guide to business writing from a renowned corporate writing coach Since the first edition's publication in 1994, Wilma Davidson's clear, practical guide to business writing has ...
Widely considered one of the best practical guides to programming, Steve McConnell’s original CODE COMPLETE has been helping developers write better software for more than a decade.