Through its Defining Moments theme, the Ruffin/Gregory text provides a historical basis for students to understand the economic theories and policies of today. Defining Moments outline the ideas behind the most important events of economics the Industrial Revolution, the Rise and Fall of Socialism, the Great Depression, Globalization, and the Information Revolution. In addition to thoroughly updated microeconomics coverage, the new edition features a wealth of up-to-date boxed examples and all-new pedagogical features, including Learning Objectives, Chapter Puzzles, and Web Questions.
Principles of Microeconomics 2e (2nd edition) covers the scope and sequence of most introductory microeconomics courses. The text includes many current examples, which are handled in a politically equitable way.
This text provides a comprehensive and unique introduction to modern microeconomics.
With its clear and engaging writing style, this book emphasizes only the material that readers are likely to find most interesting about the economy, particularly if they are studying economics for the very first time.
Principles of Microeconomics 8th edition focuses on important concepts and analyses necessary for students in an introductory economics course.
As Mankiw states, "My goal in writing my text was to try and remember and to write a text that I would have liked to have read", and this is the same approach he, Kneebone, and McKenzie have continued with the Seventh Canadian Edition.
The text also includes many current examples, including: the housing bubble and housing crisis, Zimbabwe's hyperinflation, global unemployment, and the appointment of the United States' first female Federal Reserve chair, Janet Yellen.
Principles of Microeconomics, sixth edition, is thoroughly integrated with the adaptive digital tools available in McGraw-Hill’s LearnSmart Advantage Suite, proven to increase student engagement and success in the course.
The text focuses on the key questions and presents the basic concepts-developing economic analysis step-by-step.
Also Available with MyEconLab® This title is available with MyEconLab-an online homework, tutorial, and assessment program designed to work with this text to engage students and improve results.
Mirroring the authors' successful blog, the text eschews boxed features to focus on the writing behind compelling examples, key concepts, and applications.