Planning, Implementing, and Evaluating Health Promotion Programs: A Primer
- ISBN-10
- 0321613244
- ISBN-13
- 9780321613240
- Series
- Planning, Implementing, and Evaluating Health Promotion Programs
- Category
- Health education
- Pages
- 464
- Language
- English
- Published
- 2009
- Authors
- James F. McKenzie, Brad L. Neiger, Rosemary Thackeray
Description
1. Health Education, Health Promotion, Health Educators, and Program Planning Part One: Planning a Health Promotion Program 2. Models for Program Planning in Health Promotion 3. Starting the Planning Process 4. Assessing Needs 5. Measurement, Measures, Measurement Instruments and Sampling 6. Mission Statement, Goals, and Objectives 7. Theories and Models Commonly Used for Health Promotion Interventions 8. Interventions 9. Community Organizing and Community Building Part Two: Implementing a Health Promotion Program 10. Identification and Allocation of Resources 11. Marketing: Making Sure Programs Respond to Wants and Needs of Consumers 12. Implementation: Strategies and Associated Concerns Part Three: Evaluating a Health Promotion Program 13. Evaluation: An Overview 14. Evaluation Approaches and Designs 15. Data Analysis and Reporting Appendix A: Code of Ethics for the Health Education Profession Appendix B: Cost-Benefit and Cost-Effectiveness as a Part of the Evaluation of Health Promotion Programs.
Get the book
Other editions
-
- 2016
- 497 pages
- Paperback
- -
-
- 2016-02
- 496 pages
- Paperback
- Benjamin Cummings
-
- 2013
- - pages
- Paperback
- Benjamin Cummings
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