Quantitative Methods for Business

Quantitative Methods for Business
ISBN-10
0324044992
ISBN-13
9780324044997
Series
Quantitative Methods for Business
Category
Management science
Pages
757
Language
English
Published
2001
Publisher
Thomson South-Western
Authors
Dennis J. Sweeney, David Ray Anderson, Thomas Arthur Williams

Description

This revision of the classic Quantitative Methods for Business provides readers with a conceptual understanding of the role that quantitative methods play in the decision-making process. This text describes the many quantitative methods that have been developed over the years, explains how they work, and shows how the decision-maker can apply and interpret data. Written with the non-mathematician in mind, this text is applications-oriented. Its Problem-Scenario Approach motivates and helps the reader to understand and apply mathematical concepts and techniques. In addition, the managerial orientation uses examples that illustrate situations in which quantitative methods are useful in decision making.

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